Cruelty Free Brand Updates

CF Brand Updates2As a cruelty free consumer I am constantly emailing brands to find out about their animal testing status. I decided that it would be more helpful for everyone if I shared the responses I get rather than just adding brands to my cruelty free or avoid list. Below are the recent responses that I’ve had from brands regarding their animal testing policies.

As a product manufacturer we do not carry out any testing on animals. We do not have any third party interfering on the production process, the product is 100% manufactured on site. The raw materials are not tested on animals. We do not sell any products in countries where animal testing is required so far.


Love and Toast 
Hello Jordana,
Thank you for your interest in the Love & toast brand and thank you for being a fellow animal lover.  We do not test our products on animals.  Instead we like to think of our studio as a “living laboratory” where we perfect our formulations by trying them extensively ourselves before sharing them with the world! While we work with a distributor in that region of the world, our products are only sold in Hong Kong and Macau where animal testing is not required, as it is on mainland China. We do not nor do our suppliers test on animals at any point throughout the manufacturing process, from sourcing to final product. We also do not outsource to 3rd parties to test either.

Please let us know if you have any further questions.


Manuka Doctor
Many thanks for your enquiry I have listed below some information re animal testing

No we do not test our finished products on animals
No we do not test any of the ingredients used in our products on animals
We are privately owned and we have a policy Not to test our products or ingredients on animals
No we do not market  anywhere  where animal testing would be required.

Kind Regards

I emailed Sue back as she specified finished products just to double check that there was no animal testing going on and also to check that Manuka Doctor’s suppliers are not testing the ingredients.

Dear Jordana
Thank you for your enquiry. I can confirm that none of our products or ingredients have been tested on animals and our suppliers are in complete agreement with this. It is unlawful to sell products in the EU which have been tested on animals or whose ingredients have been tested on animals.

In order for cosmetic and skincare products to be sold in the EU, all products must be registered on the EU Cosmetics Products Notification Portal.

Part of the requirement to be registered is to have an independent safety assessment on every product to confirm that neither the product itself or its ingredients have been tested on animals. There is a prohibition for anyone, be it the brand or a third party, to test finished cosmetic products or cosmetic ingredients on animals.

I can confirm that all Manuka Doctor products are registered on the EU Cosmetics Products Notification portal.

I hope this answers your question.

Kind regards,


OUAI Haircare
Hello Jordana,

Yes, as a cruelty-free brand, Ouai does not incorporate animal testing into our development phase or at the production level. We do not provide authorization to any third parties to perform animal testing on our products. In addition, Ouai does not retail within any country that requires animal testing.



Eve Pearl
Hello Jordana,

Thank you for your interest in EVE PEARL® Beauty Brands. EVE PEARL® has never conducted animal testing at any stage of product development.  We also do not contract with any third parties to conduct animal testing on our behalf. We do not sell in China.  We have no plans to sell in China until there is a change in testing requirements. Eve Pearl Beauty Brands or our suppliers do not test ingredients on animals. Thank you!


All of the responses I’ve received from these brands I’ve been happy with. I’m particularly excited to see that Love and Toast are cruelty free as I hear great things about their fragrances, particularly the coconut scents. I’ve also read that Eve Pearl concealers are comparative to those by Bobbi Brown which is pretty intriguing. Let me know if there are any brands here that you’re particularly interested in or if there are any that you’d like me to contact.


Follow me on: Bloglovin // Instagram


7 thoughts on “Cruelty Free Brand Updates

  1. …was told by a nu skin distributor that Nu skin doesn’t test any of it’s skin care products on animals. Did some of my own research – the first ingredient in Ageloc ulta from Nuskin is tested on animals. What have I learned from this? read the ingredients list and do research on each ingredient. Doesn’t take too long, and damn it, you could be saving a little guy’s life from pain by not giving that company your €€€€s.


    1. Hi Elaine,

      I’ve never heard of Nu Skin but I’ll certainly do some research into them myself. I’m just having a quick look at their website now and there doesn’t seem to be a lot of information on there. This just looks like a really sketchy company to me. I could be wrong, that’s just my impression! I’ll try to reach out and see if they come back to me!



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s